We are reimagining a world where we decouple resource use from value creation, a world where energy is renewable and efficient, where waste is eliminated, and materials are endlessly circular. If you are an innovator who can help us to make this future a reality this challenge is for you. We believe global collaboration and collective creativity can solve the challenges of tomorrow and make sustainable modern luxury a reality. Through our Innovation Challenge, we are looking for ideas, concepts or innovations that can have a positive real-world impact as we drive towards a sustainability-rich modern luxury future. We will be looking for concepts that demonstrate:
- Innovation and creativity: Uniqueness and creativity of the proposed solution.
- Impact: Potential environmental, social and economic impact of the innovation.
- Feasibility: Practicality of implementing the solution within JLR’s operations.
- Scalability: Ability to scale to address broader sustainability challenges.
Eligibility criteria:
JLR is seeking entrepreneurial innovators who are working towards a sustainable future within the mobility and automotive sector. This may include:
- Start-ups: From pre-seed to scale ups provided there is a working prototype (e.g. alpha, MVP, demo, mock-up).
- Academia and Universities: R&D and university teams working on automotive applicable solutions or research.
- SMEs and Collaborators: Established SME’s that can contribute to JLR’s business units with existing or newly developed technologies and solutions.
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